We're the creators of our life. For better or for worse, we're doing it all the time. Our thoughts create our feelings. Our feelings create our behavior. Our behavior creates our experiences. Our experiences create our thoughts and the cycle goes on. As a company, we strive to craft tools that support us in being the conscious creators of the lives we want to live,
one day at a time.
We believe in having a clear and meaningful purpose behind everything we do. Our mission is to create products and services that reduce suffering through self actualization.
We value continuous learning and improvement. We embrace challenges as opportunities to grow, and we encourage a culture of curiosity, innovation, and adaptability.
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We cultivate a culture of celebration and acknowledgement, recognizing and appreciating achievements, big and small, with joyfulness. It may not be a real word, but it's a very real value.
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How to Stay Soft, Brave, and Hopeful When the World Feels Like It’s Falling Apart
Hey SoulFlee fam,
Let’s not sugarcoat it.
There’s a lot happening right now.
The kind of “a lot” that lives in your body before it even hits your brain.
You wake up to headlines of war.
You scroll through stories of injustice, displacement, violence, pain.
And in the middle of it all, you’re supposed to go to work?
Take care of yourself?
Keep dreaming?
It feels confusing.
It feels heavy.
And if you’ve been asking yourself, “What’s the point of trying in a world like this?”
You’re not alone.
But I want you to know this:
The world needs your light now more than ever.
And you can hold space for what’s hard and still reach for what’s possible.
First things first—this is not about pretending everything’s fine.
It’s okay if you feel tired.
It’s okay if you’ve been crying.
It’s okay if you’ve been angry, numb, overwhelmed, or unsure where to even place your energy.
We are not meant to carry the weight of the world in our hands and on our screens, 24/7.
But here we are.
And it's exhausting.
So let’s take a breath together.
Let’s stop pretending we have to be superheroes in order to care.
There’s a part of you that still wants more.
To build.
To create.
To be part of something better.
And sometimes, in the face of global pain, that desire can feel… selfish.
Like how dare I dream when so many are suffering?
But here’s the thing—
Hope is not a betrayal. It’s a rebellion.
To keep dreaming in the face of destruction is resistance.
The world needs more people who are rooted in justice and vision.
People who take action and take care of themselves.
People who can grieve and still choose to build something new.
So how do we keep going? How do we stay awake to the pain of the world without collapsing under it?
Here are some real, no-perfection-needed tips for navigating this strange duality:
It’s okay to cry.
To shut down for a moment.
To step away from the noise and come back to your body.
But after the emotion comes the invitation: What can I do with what I feel?
Sometimes it’s speaking up.
Sometimes it’s donating, protesting, voting.
Sometimes it’s simply checking in on a friend or starting a conversation.
You don’t have to do it all—just do something.
You can’t fix the world overnight. But you can build a small sanctuary for your nervous system.
Light a candle while reading the news
Wrap yourself in a blanket before replying to hard messages
Journal your grief, your hope, your confusion
Let your body move to shake off the stress
These moments aren’t about avoidance.
They’re about resilience.
You are not weak for needing rest.
You are not selfish for needing joy.
You are not detached for laughing or loving or living while the world burns.
You’re human.
And humans need fuel to fight the good fight.
You can care deeply about what’s happening and still care for yourself.
That’s not being ignorant. That’s being sustainable.
You will not always get it right.
You might say the wrong thing, miss an opportunity, forget a headline.
Keep showing up anyway.
Keep learning.
Keep speaking truth when silence is more comfortable.
Keep asking: How can I help?
How can I build something better?
In a world that thrives on fear, chaos, and division—
Be the one who radiates compassion.
Be the one who chooses kindness when it’s inconvenient.
Be the one who remembers what matters.
We don’t need more cynics.
We need more builders, dreamers, and protectors of peace.
“Do not be daunted by the enormity of the world’s grief. Do justly, now. Love mercy, now. Walk humbly, now.”
—The Talmud
If no one has told you lately:
You’re doing better than you think.
Your hope is not naive.
Your softness is strength.
And your vision for a better world is not too much.
Keep going.
Keep creating.
Keep rising.
Even when it’s hard.
Especially when it’s hard.
➡️ Follow @SoulFlee on Instagram for soft, steady reminders that you’re not alone.
➡️ Search "Calm Within Chaos" on Amazon—our journal designed to help you stay grounded even when the world feels like it’s shaking.
Because we’re not just surviving out here.
We’re still growing.
Still believing.
Still becoming.
With you always,
The SoulFlee Team 💛